Ortis: ORTIS PROPEX x Joy Diet
Strong Kids, Strong Immunity

With the new school year approaching, Ortis wanted to spotlight its Propex syrup as part of a balanced lifestyle for children’s immune protection. The aim was to show that keeping kids healthy involves a mix of nutrition, activity, rest, and the right support. Summercliff was tasked with creating influencer-led content that would feel warm, personal, and relatable to other parents.

• JoyDietCy produced a weekend routine video featuring playful moments, family bonding, and everyday habits with her son.
• The Ortis Propex syrup was placed naturally within the routine part of their healthy, protective habits for winter.
• Her caption highlighted why she trusts Propex syrup from Ortis for immune support, always with her doctor’s guidance, while reminding parents about balanced living: healthy food, regular play, and good sleep.
• The tone was warm, encouraging, and mom-to-mom conversational.
• The call to action directed parents to find Propex in pharmacies across Cyprus.