Blue Air: A million reasons to fly Blue!
Take me to Paris, Take me to London, Take me to Athens, Take me to see the World

Travel And Tourism

Airports & Airlines

SCOPE

World class aviation company Blue Air chose Summercliff for its social represantation in Cyprus.

To spread awareness of the Airline's presence, promote its special offers, connect with the local market and have an open channel of communication with the public. Ultimately, to increase market share.

STRATEGY

#ReasonsToFlyBlue! Creatively-wise, it is not hard to find a million reasons to demonstrate why people should travel. Our strategy aims at presenting the new flying option (in the Cyprus skies) to the public and letting them know more about it and its services.

IMPLEMENTATION

A series of creative visuals and animations promoting Blue Air destinations and services via Social Media channels.

The international account of Blue Air is being hosted on our own propriety platform www.berry.social, where all the magic happens!

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Blue Air: A million reasons to fly Blue! Take me to Paris, Take me to London, Take me to Athens, Take me to see the World

More case studies

Blue Air: A million reasons to fly Blue!
Take me to Paris, Take me to London, Take me to Athens, Take me to see the World